A well-crafted URL structure helps your on-page SEO — it’s like giving your web pages a good road map. Think of it as a friendly address that guides search engines and invites users to explore your content. Creating SEO-friendly URLs makes it easier for humans and search engines to understand what your page is all about.
- This could involve refining keyword strategies, tweaking content formats, or revising internal linking structures.
- Short answer – Match the average word count from the top 10 ranking pages on Google.
- Make sure your content is both valuable and unique for readers, and that it matches their search intent—what they’re looking to get out of visiting the page.
- Much like with link building, there are things you can do with your page optimization techniques that will get you into trouble.
Target Featured Snippets
It includes many factors, but the following are some of the most important. Discover and grow your audience with the checklists in our free guide. Work through each of these issues to improve your site’s indexability—and potentially your rankings.
What are the important techniques of on-page SEO?
Our on-page SEO company helps your brand create a content strategy that gets you noticed by search engines and your ideal traffic. When your website has poor internal linking and a growing number of orphan pages, its search rankings are likely to suffer. SEO Anomaly Ensure that all images and multimedia assets on your site are optimized for quick loading times. This includes compressing image files and using alt tags with relevant keywords, which helps in improving page load speed and SEO. Use internal linking wisely to guide visitors to related content within your site. This not only improves user experience by providing additional relevant information but also helps in distributing page authority throughout your site.
And, if you wish to target a local market, SE Ranking has various Local Marketing Tools that can improve your business’s online presence in a specific region. For this, you can find out how your target audience discovers and behaves within your locations in search results, letting you identify the most effective keywords. It also provides insights into customer interactions and the best times for user engagement. Headings (aka header tags) are used to convey the hierarchy and structural outline of the content on a page to search engines and users. Poorly-optimized URLs or the lack of headings will make your pages harder to navigate for both internet users and crawlers. If there are a lot of images on your website, but they lack the alt attribute, search engines won’t know what they depict.
Site Architecture Elements
You can improve your SEO score by fixing the errors and issues that the Seobility SEO checker found on your website. The task list of SEO improvements will show you which issues are the most important ones as eliminating them will have a noticeable impact on your SEO performance. Those are the tasks that you should first tackle when starting with the optimization of your website. For instance, one of the biggest off-page SEO factors is backlinks. When your audience spends more time on your page, it sends a positive signal to Google that your page is valuable. Google takes duration spent on your site into account when it ranks your site.
The H1 tag is your main page title, and you should only use one per page. H2s mark your primary sections, while H3s and beyond create subsections. A thorough review helps you identify gaps in information, opportunities for clearer explanations, and areas where you can add more value for your readers.
When you start typing a query in Google Search, you are presented with a list of possible phrases to use in your search. This means that to make your content more relevant to broad topics, you need to enrich your content with related keywords. This is necessary to determine what search terms users are typing in the search box and create content that satisfies their intent. Before publishing content (text, images, audio, or video), the first step is to do keyword research.
